Brew York is thrilled to announce an exciting new charitable collaboration with former professional footballer Chris Kamara.
Kammy’s Un-Beer-Lievable is a crisp and refreshing lager launched to celebrate the Euro 2024 tournament and support Prostate Cancer UK. This partnership between the York-based brewery and the hugely popular football personality and TV star aims to bring fans together for a great cause.
Wayne Smith, Co-Founder and Managing Director at Brew York, said, “It’s an honor for Brew York to partner with Chris Kamara and Prostate Cancer UK on this project. We hope this beer unites the football and craft beer communities, allowing us to raise as much as possible for such an incredible cause.”
Kammy’s Un-Beer-Lievable is a light, refreshing lager with a crisp finish. Beyond its delightful taste, a donation from every sale will be made to Prostate Cancer UK, making every sip an act of support.
Former football player and manager Chris Kamara, also known for his legendary punditry on Sky Sports’ Soccer Saturday, said, “My own lager, now that’s unbelievable! Thankfully I didn’t brew it, Brew York did. Let’s enjoy it responsibly during this summer of football and raise some money for Prostate UK at the same time.”
Kammy’s Un-Beer-Lievable lager will be available starting Tuesday, June 11th, on the Brew York web store and at all Brew York venues. The beer will also be available in bars, pubs and venues across the UK.
Kammy’s Un-Beer-Lievable is a light, refreshing lager with a crisp finish. Beyond its delightful taste, a donation from every sale will be made to Prostate Cancer UK, making every sip an act of support.
Former football player and manager Chris Kamara, also known for his legendary punditry on Sky Sports’ Soccer Saturday, said, “My own lager, now that’s unbelievable! Thankfully I didn’t brew it, Brew York did. Let’s enjoy it responsibly during this summer of football and raise some money for Prostate UK at the same time.”
Kammy’s Un-Beer-Lievable lager will be available starting Tuesday, June 11th, on the Brew York web store and at all Brew York venues. The beer will also be available in bars, pubs and venues across the UK.
To celebrate the launch, Brew York is hosting an exclusive event with Chris Kamara at Coopers Bar & Kitchen in Guiseley on Tuesday, June 18th. Guests can enjoy the Euro 2024 match between Turkey and Georgia while savouring a complimentary pint of Kammy’s Un-Beer-Lievable lager with Kammy himself. All proceeds from ticket sales will be donated to Prostate Cancer UK, making this a night to remember for a worthy cause.
Chris has previously worked with the charity during close pal Jeff Stelling’s epic Football Marches for Prostate Cancer UK and walked alongside many men – and their loved ones – affected by the disease.
One in eight men are affected by prostate cancer, the most common cancer in men, and those odds increase to one in four if you are black. That’s thousands of dads, grandads, brothers, partners, uncles, sons and mates.
Prostate Cancer UK Director of Fundraising, Chris Jarrett, said: “Cheers! We’re so grateful for the ‘unbelievable’ support of Chris Kamara and Brew York as they team up to raise vital funds and awareness for Prostate Cancer UK in such a novel way.”
“Chris has met many men – and their loved ones – affected by this disease so it’s fantastic that he’s pledged to support us throughout this campaign.
“Prostate cancer is the most common cancer in men, and an early diagnosis can save your life. Money raised will fund ground-breaking research towards a screening programme, so we can catch prostate cancer early and save lives.”
In addition to their launch event, Brew York is hosting a special competition for stockists, whereby the lucky winner will have the chance to host an exclusive meet and greet event with Chris Kamara at their venue.
If you’re interested in purchasing our beer as a trade customer, or if you’d like to arrange a tap takeover or event, please contact the Brew York sales team at sales@brewyork.co.uk.
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